LULULEMON BLACK FRIDAY
A narrative unlike collections of past.
Rather than a traditional Black Friday sale, Vancouver-based Lululemon felt a special collaboration was more in order. In partnership with Parisian textile designer and feather worker Janaina Milheiro.
O.P.I. x NYFW
From backstage, to forefront.
It was time for leading nail lacquer brand, O.P.I. - a long time beauty partner of New York Fashion Week - to bring what was happening backstage, to the forefront in a strategic social media campaign.
Cult-loved. Vegan Approved.
Cult-loved vegan eatery Cafe Gratitude wanted to further define their national brand, creating deeper customer connections and delivering greater value through content, collaborations and creative. That's where we came in.
A cafe built around the feeling of summer.
We worked with Vancouver-based vegan eatery Kokomo to develop their brand DNA from scratch, cementing their positioning, identity, digital presence and packaging from the ground up.
Getting in touch with "the youth"
The Ad Council is working to put an end to underage drunk driving, so when they came to us to create content to communicate this message across Instagram and Tumblr, it was time to dig in and get back in touch with the #youth.